For site owners · Account & privacy
How do you make sure reviewers give honest feedback?
We reward useful, not nice. Reviewers are paid per approved burn by your rating of how useful it was, never by whether they liked your site. Site owners consistently rate blunt, specific feedback highest, so the incentive points at honesty.
A reviewer is paid the same whether they liked your site or not. What changes their pay (up to $2.00 a burn) and their reputation is your rating of how useful the burn was. Blunt, specific feedback gets rated highest, and reviewers know it. A 1 or 2 star rating needs a written reason, and we check those, so a harsh but useful burn isn't punished.
Reviewers also only know your first name, so there's no relationship to protect. And the brief usually asks them to try to buy. The most honest signal is simply whether they would have.
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