For site owners · Getting started
What you get with every burn
A screen + voice recording, a timestamped transcript, the reviewer's written notes and would-buy score, a free instant AI read of the page, and a human Fire Score with ranked findings.
Every burn page in your dashboard fills in as the pieces arrive:
- Instant AI read — about 30 seconds after you submit, an AI pass over your URL scores its copy and structure and lists three things to look at first. Free, no credit used.
- Recording — the reviewer's screen and voice, playable in the dashboard with a live transcript beside it.
- Transcript — timestamped, so a finding like "no idea what shipping costs" links straight to the moment they said it.
- Written notes — the reviewer's answers to your closing question plus a would-buy score from 1 to 10.
- Fire Score — a 0–100 score across clarity, trust, navigation, offer and conversion readiness, with findings that quote the recording.
- Insight Report — once you have 3+ approved burns of one URL, a combined, ranked fix list.
Recordings are visible only to you. See Your data and privacy.
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